Tokyo, Japan, October 16, 2026 – SKY Perfect JSAT Corporation announced that its SATELLITE CRAYON PROJECT, a color-based initiative inspired by Earth as seen from space, has been selected to participate in AUTOBAHN – The Design Store, an invitation-only exhibition within DESIGNART TOKYO 2026, one of Japan's leading design and art festivals.

 Curated by internationally renowned retail and design curator Jean-Luc Colonna d'Istria, AUTOBAHN – The Design Store is a flagship program of DESIGNART TOKYO’s 10th anniversary edition. Staged along the former Tokyo Expressway (KK Line) in Ginza, the temporary design destination brings together a carefully selected group of brands, designers, and creators whose work offers new perspectives on culture, society, and everyday life. SATELLITE CRAYON PROJECT was chosen for its unique approach to transforming colors observed from space into poetic, tangible experiences that inspire curiosity and invite people to rediscover Earth through color.

 Created by SKY Perfect JSAT, Asia's largest satellite operator, the project represents an unusual intersection of space infrastructure and creative practice. Drawing on Earth observation data collected from orbit, it transforms scientific information into a sensory experience that encourages people to see the planet through a different lens.

 Rather than assigning conventional color names, each crayon is identified only by the latitude and longitude of the location from which the color was derived. Removed from familiar labels, the colors become invitations to wonder. Why is this place this shade of blue? What creates this unexpected green? Where on Earth does this color exist? The project encourages participants to imagine, question, and discover the stories hidden within the landscapes of our planet.

 At AUTOBAHN – The Design Store, visitors will encounter the crayons alongside related installations that reveal how complex satellite-derived information can be translated into meaningful human experiences. Through color, the exhibition creates a space where conversations about Earth, environment, geography, and our relationship with the planet can emerge naturally and intuitively.

 For SKY Perfect JSAT, participation in AUTOBAHN represents an opportunity to expand the project's dialogue beyond science communication and education into the broader fields of design, culture, and contemporary creativity. By translating Earth observation data into a tactile and imaginative experience, SATELLITE CRAYON PROJECT demonstrates how technologies developed in space can inspire new forms of cultural expression and help people rediscover the beauty and diversity of our planet.

 By connecting space-based perspectives with everyday human experiences, SATELLITE CRAYON PROJECT seeks to foster curiosity, encourage exploration, and deepen our awareness of the remarkable diversity of the world we share.

Comments from Jean-Luc Colonna d’Istria: Curator of AUTOBAHN The Design Store
“When I started to make the curation of AUTOBAHN The Design Store, I was looking for brands or projects that are reflecting my DEEP design manifesto. That means products that go DEEP into their subjects, not staying at the surface.
Sometimes a product is more than just a physical item, but an invitation to admire, learn or discover something new and inspiring.
For me SATELLITE CRAYON PROJECT is a good example of a project with a good balance between Content and Form.”

Jean-Luc Colonna d’Istria
Design Lover
Founder of Merci Paris concept store

Exhibition Information
Event: DESIGNART TOKYO 2026 "AUTOBAHN - The Design Store"
Dates: October 30 - November 3, 2026
Venue: Special AUTOBAHN - The Design Store Venue, KK Line (Former Tokyo Expressway), Chuo-ku, Tokyo
Organizer: DESIGNART TOKYO Organising Committee
Website: https://www.designart.jp/
Ticket Information: https://artsticker.app/events/155300

About SATELLITE CRAYON PROJECT
SATELLITE CRAYON PROJECT is a creative initiative by SKY Perfect JSAT that transforms colors observed from space into physical objects and experiences. Drawing on satellite imagery and geographic coordinates, the project invites people to rediscover Earth through curiosity, imagination, and color. Since its launch, the project has evolved from a crayon collection into a broader platform for creative collaboration. Its work has received international recognition, including selection for exhibition at the United Nations Ocean Conference in 2025, and continues to expand across design, fashion, stationery, and lifestyle.

Website: https://satellite-crayon.skyperfectjsat.space/

About SKY Perfect JSAT
Head Office: Akasaka, Minato-ku, Tokyo, Japan
Representative Director President & Chief Executive Officer: Eiichi Yonekura

SKY Perfect JSAT recognizes itself as “Space Business Pioneers” operating with two core pillars: Space and Media. In its Space Business, the company provides satellite communications services, including in-flight and maritime connectivity as well as resilient communications that remain available during emergencies and disasters. Through its Space Intelligence Business, SKY Perfect JSAT leverages satellite imagery and Earth observation data to deliver insights that support national security, disaster prevention, environmental monitoring, infrastructure management, and other societal needs. The company is transforming itself into a Space Solutions Provider through the utilization of space assets and the expansion of its business domains.

Website: https://www.skyperfectjsat.space